Contact Sales:You want to effectively market to existing customers, as they represent the bulk of your recurring revenue. The key is to use the heaps of information you have about existing users to communicate with each user according to their individual needs.
This page uses CSS3 and is best seen in Chrome/Safari
This page uses CSS3 and is best seen in Chrome/Safari
Segment Your Userbase
Do you market to your existing base? Can you segment users based on their interactions with you?
Create dynamic segments like “hot trials”, “power users” and “inactive users” with Totango.
Personalize Marketing
Don’t sound like a robot – even if you are one. Address each user by name and reference their interaction with you or your product.
Users will pay more attention and love you for it.
Find More Advocates
Do you want to be alerted to all users adopting a new feature – or to those who have joined the ranks of the power users?
Contact the right person for beta programs, case studies and speaking opportunities.
Use Email Automation
Already have an existing marketing automation or email system?
Totango talks to your favorite email system and makes campaigns smarter. For example, target a campaigns to just those who use a specific feature.
