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Totango Blog

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Stop Shooting in the Dark. Sell SaaS Faster

It’s 2 days until the end of the quarter and sales people around the globe are scrambling, trying to close sales and meet quotas. It is, literally, “Money Time”. Such is life in sales everywhere, but if you’re a sales-manager

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Lean Startups are Not About Learning

Lean startups are not about learning — or at least not just about it. Learning is not enough because translating what you’ve learned into value is just as important and often no less difficult. Measure–Learn–Act is a key tenet of

We are Now TOTANGO!

Today we are changing our name to TOTANGO. We look at the relationship between online services and their customers as an intricate dance – a tango. You want to constantly understand and be “in step” with your customers, in order

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