In the News

January 2014

ZDNet: And the winners of the CRM Watchlist 2014 are …

November 2013

ForEntrepreneurs: Manage customer success to reduce churn

October 2013

Zendesk: Are you thinking what I’m thinking? Customer context leads to better service.

September 2013

CRM Idol: CRM Idol 2013 Review: Totango

September 2013

VentureBeat: Totango takes home CloudBeat 2013′s midstage Innovation Showdown

September 2013

VentureBeat: Cloud companies need to prove their worth every single month — here’s how they’re trying

September 2013

BigDoor: The Top 10 Customer Loyalty Blogs

September 2013

VentureBeat: Meet the 10 startups competing in the CloudBeat ‘Innovation Showdown’

July 2013

Allsalesforce.com: Kaiser Mulla-Feroze Joins Totango As Chief Marketing Officer (interview)

June 2013

Gleam: Practical Ways to Use Lifecycle Emails to Get More Customers

June 2013

KnowledgeTree: Putting your best feet forward for Customer Success

May 2013

CMSwire: Getting the vendor back into the driver’s seat

May 2013

SIIA: Vision from the Top 2013: Guy Nirpaz, Totango

May 2013

Huffington Post: SaaS Rolls Into the Third Wave at the Cloud Analytics Summit

May 2013

Vendorstack Blog: This Week’s VendorStack: Customer Lifecycle Vendors

April 2013

Beagle Research Group: Announcing the Winners of 2013 WizKids Award

March 2013

CRMSoftware TV: SXSW Q&A: How to Leverage Lean Analytics With Advanced Social Media Monitoring (produced bySoftwareAdvice)

March 2013

DemandGen Report: Loyalty And Retention Driving Next Generation Of Customer Lifecycle Management

January 2013

ZDNet: CRM Watchlist 2013: It all starts…now. The Finalists

December 2012

Business-Software.com: 5 Sales Software Tools Your Sales Reps Must Try in the New Year

December 2012

CMSWire: Totango Updates Customer Engagement Platform, Enables Customer Journey Tracking

December 2012

B2B: Software trials abound, but marketing management is lacking

November 2012

Gigaom: What makes a free trial work (or not)

November 2012

Beyond Web Analytics: Episode 59: Zendesk & Totango with Sam Boonin

October 2012

CloudStrategies: Maximizing Revenues For SaaS Companies Is More Than Customer Acquisition

October 2012

Forbes: Totango’s 9-month surge from scratch to 100 corporate customers

September 2012

Mashable: 6 Tips To Successfully Develop and Launch New Features

September 2012

Diversity Limited: Customer Metrics for SaaS Companies

April 2012

THINKstrategies: Totango Wins THINKstrategies’ Best of SaaS Showplace (BoSS) Award

April 2012

Mashable: 5 Tips for Creating and Maintaining Customer Loyalty

April 2012

SandHill: Managing Challenges of Onboarding SaaS Customers and Converting from Free Software Trials

April 2012

Wall Street Journal: Bio as Bible: Managers Imitate Steve Jobs

December 2011

Mashable: 8 Ways Digital will improve B2B sales in 2012

October 2011

CloudAve: Totango powers SaaS vendor insights

September 2011

ZDNet: Use Totango for real time SaaS usage tracking

September 2011

ForEntrepreneurs: SaaS CEOs: Measure customer engagement – increase conversions & lower churn

August 2011

TechRepublic: Use Totango for real time SaaS usage tracking

August 2011

Lead 411: Totango receives 3.8M in series A funding

August 2011

Silicon Angle: SaaS gains enterprise help desk with Zendesk update

July 2011

CNET: Totango set to enhance SaaS sales tools

July 2011

IDG: Startup helps SaaS vendors boost sales customer experience

July 2011

TechCrunch: Totango launches public beta, raises $3.8 million to help SaaS companies drive sales

July 2011

CRM.com: Totango releases public Beta online service

July 2011

Thinking out cloud: Totango brings the promise of cloud a step further

July 2011

FinSMEs: Totango closes 3.8M series financing

July 2011

MSPmentor: Totango moves customer analytics solution to public beta

July 2011

CMS: Wire Totango dances into a new era of web engagement via SaaS

July 2011

Business Journal: Pitango venture capital invests Totango

Press Releases

November 2013

Totango Finishes Strong in Q3 with Partnerships and 400% Growth Plus Upcoming Presence at Dreamforce 2013

October 2013

Totango Announces OEM Relationship with Jive Software

October 2013

Totango Launches Customer Insights App for Zendesk Marketplace

July 2013

Totango Hires Chief Marketing Officer as Growth Accelerates

June 2013

Totango Announces New Engagement Reporting Feature

May 2013

Totango Analyzes the State of the Customer Success Profession in Latest Research Report

May 2013

Totango Announces Customer Success Management (CSM) Dashboard on Salesforce

April 2013

Totango is recipient of Beagle Research Group’s WizKids 2013 CRM Award

March 2013

Totango Releases new “Search by User” Feature on their Customer Engagement Management Platform

March 2013

Software Vendors Are Not Pro-Customer Companies Just Yet

February 2013

2013 Customer Success Summit Agenda and Speaker Lineup is Announced

January 2013

Totango Announces the World’s First Summit on The Customer Centric Enterprise: Customer Success Summit

December 2012

Totango Announces Research into Customer Marketing Practices, a New Version of its Customer Engagement Platform and Customer Journey Mapping for SaaS Workshops

November 2012

Totango joins Marketo LaunchPoint as a partner and exhibits at Marketing Nation

November 2012

Totango Releases Totango App for the Eloqua AppCloud

September 2012

Totango 2nd Annual SaaS Survey Finds SaaS Executives Are Shifting Business Focus

July 2012

Customer Love: Totango is Managing 2.1 Million Online Users

June 2012

Totango Now Manages Customer Success Of Over 1.5 Million Businesses

May 2012

Totango Accelerates Revenues for Engine Yard Customers

April 2012

New Customer Health Dashboard from Totango Surfaces Customer Success in Realtime

January 2012

Totango optimizes customer engagement with more than one million businesses

October 2011

Totango launches SaaS executive dashboard to clearly track SaaS business metrics

July 2011

Totango launches public beta, raises $3.8 million to help SaaS companies drive sales