Do you market to your existing base? Can you segment customers and users based on their interactions with you?
Create dynamic segments like "hot trials", “power users” and "inactive users.”
Don’t sound like a robot – even if you are one. Address each user by name and reference their interaction with you or your product.
Users will pay more attention and love you for it.
Happy, engaged customers are your best marketing asset. Do you want to be alerted to all users adopting a new feature – or to those who have joined the ranks of the power users?
Contact the right person for case studies, testimonials, speaking opportunities, and beta programs.
Already have an existing marketing automation or email system?
Totango talks to your favorite email systems and makes campaigns smarter. For example, target a campaign to just those who use a specific feature.