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Press Releases

Media Coverage

February 2017

VentureBeat: Totango launches Zoe, a customer management Slack bot for teams

MarTech Today: Totango rolls out first chatbot for customer success

Yahoo! Finance: Totango Introduces Zoe, a Product That Empowers Every Employee to Participate in Customer Success

September 2016

Geektime: Pitango-backed Totango does fandango after $8 million round

VatorNews: Customer Success Platform Totango raises $8M

May 2016

Cloudwards: The Top Five Innovative Cloud Technologies of 2016 (According to Us)

April 2016

Business 2 Community: Farm Don’t Hunt: The Definitive Guide to Customer Success [Book Review]

Business News Daily: Recurring Revenue Models to Grow Your E-Commerce Business

Customer Think: Totango Summit: 5 Heads of ‘Customer Success’ Share Lessons Learned

DestinationCRM: Customer Success Management Comes of Age

March 2016

Inc.com: In the Pursuit of Business Happiness, the Customer Comes First

StreetInsider: Totango CEO Guy Nirpaz Releases “Farm Don’t Hunt: The Definitive Guide to Customer Success”

DestinationCRM: Totango Releases Enterprise Edition for Account Management

MSN: Totango Releases Enterprise Edition for Sophisticated Account Management

Process.st: The 5 Customer Success Tools You’ll Need to Serve Billion Dollar Companies

Tech.co: Totango Launches Revenue Stream Feature

9pot.com: Totango Launches Revenue Center to Easily Monitor Revenues

betech.in: What is Customer Success and how Totango is Impacting It

Technofaq.org: Totango Presents New Feature to Monitor Revenue Streams

February 2016

Le blog Customer Success France: It Takes Two Totango – Customer Success Interview with Guy Nirpaz – Totango CEO

January 2016

Examiner.com: Tools to help you improve your customer retention in 2016

Tech.Co: SaaS Company Totango Adds SuccessBeat Tool Suite

VatorNews: SaaS Company, Totango, releases newest addition, SuccessBeat

December 2015

MarTech Advisor: Interview with Kaiser Mulla-Feroze, CMO – Totango

October 2015

DestinationCRM: 6 Things you should know about Customer Success

SIIA: Totango CEO Guy Nirpaz shares his Vision from the Top

CIO Review: Totango Streamlines Customer Success Management to Drive Business Processes within Salesforce

September 2015

DestinationCRM: Totango launches Customer Success Campaigns

TrustRadius: Totango CEO Guy Nirpaz shares his vision for customer success

August 2015

SaaScribe: Guy Nirpaz, CEO of Totango on Customer Success

Inc.com: Even at large businesses like Ticketfly, small apps that target individual tasks can make a world of difference

July 2015

Forbes: 2015 State of the Customer Success Profession

June 2015

CMSWire: It Takes ROI Totango

DestinationCRM: Totango Releases ROI Metrics to Help Companies Monitor Product Performance

March 2015

CustomerThink: How Much Does it Really Cost to Keep Your Customers?

Digital Tech Diary: Totango Enables You to Ensure Your Customers Are Successful Using Your Services

February 2015

Forbes: Getting To The Real Cost Of Customer Success

CustomerThink: 10 Ways to Stop “Churn Baby Churn” with B2B Customers

January 2015

ZDNet: And the winners of the 2015 CRM Watchlist are…

Entrepreneur: The 3 Biggest Sins of Customer Engagement

November 2014

US News & World Report: Don’t Get Dumped: Customer loyalty is key in the new economy

October 2014

CMSWire: Transform the Customer Journey with Predictive Analytics

Business 2 Community: Does Salesforce Have The Right Ingredients To Become A Customer Success Platform?

Entrepreneur: 5 Proven Ways to Create Long-Lasting Customer Relationships

Business 2 Community: When Should You Start Investing In Customer Success?

September 2014

Mashable: Why Businesses Should Go Beyond ‘Customer Service’

CMSWire: How to Ensure Success in Your Customer’s Journey

September 2014

Rolling Thunder: The Corporate Organizational Structure of SaaS: : The Corporate Organizational Structure of SaaS

August 2014

Skyhigh Networks: The Fastest Growing Cloud Apps of 2014

VentureBeat: Prix-fixe no more: Why à la carte is the future of software delivery

July 2014

DestinationCRM: 3 Steps for Rethinking Your Customer Relationships

April 2014

SendGrid: Ushering in a New Era of the Customer

CITEworld: Here’s how one company built its data science operation

March 2014

CMSWire: The Shifting Responsibilities of Marketing Pros

CMSWire: How to Be a Great Chief Customer Officer

blog.brisk.io: “I thought I invented the term Sales Operations”

Dani’s Perspective on SaaS: SaaS Customer Success – Best Practices (pt. 1)

February 2014

ZDNet: CRM Watchlist 2014 winners: Customer engagement

Forbes: Being Contextually Relevant Increases Customer Loyalty

Pepperspectives: Totango: The Leading Customer Success Solution

VentureBeat: Totango locks down $15.5M to keeping cloud software users paying up

Silicon Valley Business Journal: Totango raises $15.5M to help keep cloud app customers happy

TechCrunch: Totango Picks Up $15.5M More To Grow Its Product Focused On Preserving SaaS Customer Value

November 2013

ForEntrepreneurs: Manage customer success to reduce churn

October 2013

Zendesk: : Are you thinking what I’m thinking? Customer context leads to better service.

September 2013

CRM Idol: CRM Idol 2013 Review: Totango

VentureBeat: Cloud companies need to prove their worth every single month — here’s how they’re trying

BigDoor: The Top 10 Customer Loyalty Blogs

VentureBeat: Meet the 10 startups competing in the CloudBeat ‘Innovation Showdown’

VentureBeat: Totango takes home CloudBeat 2013’s midstage Innovation Showdown

July 2013

Allsalesforce.com: Kaiser Mulla-Feroze Joins Totango As Chief Marketing Officer (interview)

June 2013

Gleam: Practical Ways to Use Lifecycle Emails to Get More Customers

KnowledgeTree: Putting your best feet forward for Customer Success

May 2013

CMSwire: CMSwire: Getting the vendor back into the driver’s seat

SIIA: Vision from the Top 2013: Guy Nirpaz, Totango

Huffington Post: SaaS Rolls Into the Third Wave at the Cloud Analytics Summit

Vendorstack Blog: SaaS Rolls Into the Third Wave at the Cloud Analytics Summit

Vendorstack Blog: This Week’s VendorStack: Customer Lifecycle Vendors

April 2013

Beagle Research Group: Announcing the Winners of 2013 WizKids Award

March 2013

CRMSoftware TV: SXSW Q&A: How to Leverage Lean Analytics With Advanced Social Media Monitoring (produced by SoftwareAdvice)

DemandGen Report: Loyalty And Retention Driving Next Generation Of Customer Lifecycle Management

January 2013

ZDNet: CRM Watchlist 2013: It all starts … now. The Finalists

December 2012

Business-Software.com: 5 Sales Software Tools Your Sales Reps Must Try in the New Year

CMSWire: Totango Updates Customer Engagement Platform, Enables Customer Journey Tracking

B2B: Software trials abound, but marketing management is lacking

November 2012

Gigaom: What makes a free trial work (or not)

Beyond Web Analytics: Episode 59: Zendesk & Totango with Sam Boonin

October 2012

CloudStrategies: Maximizing Revenues For SaaS Companies Is More Than Customer Acquisition

Forbes: Totango’s 9-month surge from scratch to 100 corporate customers

September 2012

Mashable: 6 Tips To Successfully Develop and Launch New Features

Diversity Limited: Customer Metrics for SaaS Companies

April 2012

THINKstrategies: Totango Wins THINKstrategies’ Best of SaaS Showplace (BoSS) Award

SandHill: Managing Challenges of Onboarding SaaS Customers and Converting from Free Software Trials

Wall Street Journal: Bio as Bible: Managers Imitate Steve Jobs

December 2011

Mashable: 8 Ways Digital will improve B2B sales in 2012

October 2011

CloudAve: Totango powers SaaS vendor insights

September 2011

ZDNet: Use Totango for real time SaaS usage tracking

ForEntrepreneurs: SaaS CEOs: Measure customer engagement – increase conversions & lower churn

August 2011

TechRepublic: Use Totango for real time SaaS usage tracking

Lead 411: Totango receives 3.8M in series A funding

Silicon Angle: SaaS gains enterprise help desk with Zendesk update

July 2011

CNET: Totango set to enhance SaaS sales tools

IDG: Startup helps SaaS vendors boost sales customer experience

TechCrunch: Totango launches public beta, raises $3.8 million to help SaaS companies drive sales

CRM.com: Totango releases public Beta online service

Thinking out cloud: Totango brings the promise of cloud a step further

FinSMEs: Totango closes 3.8M series financing

MSPmentor: Totango moves customer analytics solution to public beta

CMS: Wire Totango dances into a new era of web engagement via SaaS

Business Journal: Pitango venture capital invests Totango

Awards

March 2017

2017 Stevie Award: New Product or Service of the Year – Relationship Management Solution – New Version

June 2016

2016 SIIA CODiE Award: Best Customer Relationship Management Solution and Best CRM Mobile Application

September 2015

2015 Stevie Award: New Product or Service of the Year – Relationship Management Solution

June 2015

2015 SIIA NextGen Award: Most Disruptive – Mobile (SIIA)

April 2015

2015 SIIA NextGen Award: Most Disruptive – Mobile (SIIA)

January 2015

2015 CRM Watchlist Award: (ZDNet)

September 2014

2014 Stevie Award: (American Business Awards

August 2014

Skyhigh Networks: The 10 Hottest Cloud Apps of 2014

January 2014

2014 CRM Watchlist Award: (ZDNet)

September 2013

2013 CloudBeat Innovation Award: (VentureBeat)

April 2012

Best of SaaS Showplace (BoSS) Award: (THINKStrategies)