SAN MATEO, CA--(Marketwired - June 02, 2016) - Totango, the leading Customer Success software company, was named the Best CRM and Best Mobile CRM of 2016 as part of the 2016 SIIA CODiE Awards.
The winner announcement was made by the Software & Information Industry Association (SIIA), the principal trade association for the software and digital content industries, to an audience of over 300 leaders. 61 awards were given for products and services deployed specifically for B2B software, information and media companies.
An SIIA CODiE Award win is a prestigious honor as each award winner was reviewed by a field of industry experts, whose evaluations determined the finalists. SIIA members then reviewed the finalists and their votes were combined with the scores from the industry experts' to select this year's CODiE Awards winners.
About our Award Winning Product
As companies grow in size, product lines, business units, locations and channels, managing customer relationships becomes increasingly complex. Totango Customer Success software simplifies complex sales relationships, reducing churn and increasing recurring revenue for growing organizations. Totango helps recurring revenue and subscription-based companies gain deeper visibility into the ambiguity and nuances of their customer relationships, and better meet customers' needs at different stages along their journey.
Customer Success Management is the new CRM. Thanks to its completeness of vision, Totango was selected by SIIA as the Best CRM and Best Mobile CRM due to its beautifully simple design, focus on user experience, simple approach to solving complex Customer Success problems, end-to-end coverage of customer use cases and more.
"Totango's Customer Success Platform has become a new destination for managing customer relationships across all industries and geographies. It is fantastic to see that top thought leaders agree that Totango is the 'Best CRM' and the 'Best Mobile CRM' on the market," said Totango Chief Product Officer Maksim Ovsyannikov.
"SIIA's 2016 Business Technology CODiE Award winners are some of the most innovative products impacting businesses across the world. Recognized by their peers, the CODiE Winners should be proud of this prestigious accolade honoring excellence in business technology products," said Rhianna Collier, VP & Managing Director for the Software & Services Division at SIIA. "We congratulate all of this year's CODiE Award winners, and thank them for the contributions they have made to their industries."
Details about the winning products can be found at http://www.siia.net/codie/2016-Winners.
About the SIIA CODiE™ Awards
The SIIA CODiE Awards is the only peer-reviewed program to showcase business and education technology's finest products and services. Since 1986, thousands of products, services and solutions have been recognized for achieving excellence. For more information, visit siia.net/CODiE.
SIIA is the leading association representing the software and digital content industries. SIIA represents approximately 800 member companies worldwide that develop software and digital information content. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to the leading companies that are setting the pace for the digital age. For more information, visit www.siia.net. The Software & Services Division of SIIA (SSD) represents companies that develop the applications, services, infrastructure and tools driving the success of today's high-tech industry. For more information, visit www.siia.net/SSD.
Totango is the leader in enterprise customer success management. The company helps mature subscription businesses take a data-driven approach to reducing churn, driving customer adoption and advocacy, and maximizing lifetime revenue. Totango monitors customer behavior -- along with data from CRM, billing, and other enterprise systems -- to generate insights on customer health and engagement. The company's platform combines big data analytics with powerful segmentation and predictive tools to help companies pinpoint at-risk customers, spot upsell opportunities, and then manage communications with customers to drive productivity and scale for customer success teams.