Totango Wins THINKstrategies' Best of SaaS Showplace (BoSS) Award

Media Inquiries: Contact Karen Budell, CMO

Media Inquiries: Contact Karen Budell, CMO

THINKstrategies announced today that Totango has been named the winner of the Best of SaaS Showplace (BoSS) Awards. This program is aimed at promoting the measurable business benefits delivered by today’s Software-as-a-Service (SaaS) solutions.

The BoSS Awards are part of an ongoing THINKstrategies Cloud Computing Showplace campaign to recognize SaaS companies producing tangible business benefits for specific user organizations. These benefits can include increased sales, lower costs, higher customer satisfaction, faster operations and greater profitability.

Totango is a provider of an online customer engagement platform for cloud businesses. It offers a customer engagement database that combines real time streams of user actions, plus customer information from other sources such as CRM and social networks. Totango also allows you to create customer segments in real-time based user actions and then target sales and marketing (drip) campaigns to these segments to improve user onboarding, free trial conversion and renewal rates.Click here to read about the measurable business benefits which earned Totango a BoSS Award.

Click here to read about the measurable business benefits which Totango is delivering to its customers which earned it a BoSS Award.

For more information about the rules for applying for a BoSS Award or to find a list of previous winners of the BoSS Awards, go to

Based on the success of the BoSS Awards program which focuses on SaaS solutions, THINKstrategies has launched the Cloud Computing Business Value (CCBV) Awards program to recognize companies which are delivering Infrastructure-as-a-Service (IaaS) and Platform-as-a-Service (PaaS) solutions producing measurable business benefits for their customers. For more information regarding the CCBV Awards, see