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Determining the customer journey is the first step in establishing a customer success strategy. It essentially maps out the ideal path to attain recurring value for your customer so that your organization gets recurring revenue.
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We talked with Customer Success professionals to understand what has happened over the past year, and especially the last few months, to provide you with a view into where our industry is going and what opportunities exist for CS professionals. Get answers to the questions on both your and your colleague’s mind. This report not only breaks down what Customer Success Teams are trying to achieve and obstacles they face, but what resources they are employing to better integrate CS into their organizations and be more customer focused
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Customer churn directly reflects your client retention rates and determines your revenue levels. Understanding churn and knowing how to manage it can make the difference between a successful business model and lost business. In this guide, we’ll cover the essentials of customer churn.
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