How to Map the Customer Journey

Do you know why your customers are churning? 

Are there stages along your customer journey that need to be improved in order to maximize revenue?

Are you promoting advocacy at the right time?

Tracking the customer journey has become more important than ever as companies see a majority of revenue long after the initial sales.

The customer journey begins with your first engagement with a prospective customer. Customer Success solutions allow you to follow them through each stage of the journey and monitor usage of your product or service—all the way through renewal. This process comprises tracking, measuring, and monitoring customer health at every stage, predicting issues before they occur, and providing course correcting to ensure the delivery of continuous business value.

In order to accurately chart your customer journey there are 5 key steps you must complete. Find out what they are in this ebook.  

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