Feelings Don’t Forecast Revenue: Redefining Success Through Outcomes

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Jared Cook
CEO and founder
Crush Churn Consulting
Keith Frankel
Chief Executive Officer
Totango
Karen Budell
Chief Strategy & Partnerships Officer
Totango

For years, NPS, product usage, and adoption have been the default measures of customer success, but sentiment and feelings don’t forecast renewals or revenue — outcomes do.

Join Jared Cook, CEO of Crush Churn Consulting, and Totango’s leaders for an invite-only, virtual Executive Roundtable exploring how to redefine measurement for post-sales teams. This is a closed-door discussion for senior CS, CX, and Revenue leaders to challenge the status quo and co-create a new language for measuring customer value.

In this interactive peer exchange, we’ll explore:

  • Why NPS and engagement metrics fall short of predicting retention and growth
  • How to measure customer value realization — not just adoption
  • What it takes to operationalize business outcome tracking across your portfolio
  • How to guide a new CS measurement framework within your post-sale organization

This is not a presentation. It’s an open working session with executive peers to spark candid dialogue, benchmark approaches, and accelerate the industry’s shift toward customer-led growth through value realization.

Seats are limited to ensure meaningful discussion.