How to Create a Winning Tech Touch Strategy

Jul 15 @ 9 AM PST | 12 PM EST

Get real life strategies in creating and iterating your tech-touch strategy including the most important metrics to monitor, best practices for aligning on key goals, and how to combine automated tech touches and create email campaigns to craft the perfect engagement strategy using the recently launched Totango Campaign Editor.

Did you miss the live event? Recording coming soon. Register to get the recording.

Totango and Catalyst

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Online/Virtual – Free

Thursday, July 15, 2021

Do you get overwhelmed when  creating a tech touch program? Or are you looking for ways to perfect your engagement strategy? We have the proven strategies to help you be successful while also personalizing and creating design-inspired campaigns that will immediately increase your engagement rate. 

Join Katie Yagodnik, Director of Digital Programs and CS Operations at Totango and Vijay Rao, Director of Product at Totango to get real life strategies in creating and iterating your tech-touch program. Identify the most important metrics to monitor, best practices for aligning on key goals, and how to combine automated tech touches and compelling email campaigns. Walk away ready to craft the perfect engagement strategy using the recently launched Totango Campaign Editor. 

The webinar will cover how to: 

  • Create designer-level campaigns for your customers
  • Hone in on the top 5 factors for a tech touch strategy
  • Combine automated tech-touches and human interaction for high engagement
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Agenda

9:00-9:05 PST

Welcome

Karen Budell, CMO, Totango

9:05-9:15  PST

The next generation of CS
Everything you need to know: new research, new success stories, new paradigms

Alistair Rennie, CEO, Totango
Karen Budell,
CMO, Totango

9:15-9:30  PST

Expanding Totango partnerships & innovation
Deep-dive on Totango's latest innovations and integrations to our CS software

Ravit Danino, SVP of Product, Totango

9:30-9:50  PST

Delivering CS outcomes
The "X" factor—Learn how Waystar leans into CXO partnerships to drive results

Madhavi Bezwada, VP Client Success, Waystar

9:50-10:05  PST

Driving outsized impact with scaled CS
How Extreme Networks uses digital programs to drive business growth

Allie Irvin, Head of CS, Extreme Networks

10:05-10:25  PST

CS hot takes!
Spicy conversation on the most challenging and exciting topics facing the CS industry

Erika Brookes, CMO, Higher Logic
Kristin Hayer, Founder and CEO, The Success League
Peter Armaly, VP of Customer Success, ESG
Chris Dishman, SVP Global CS, Totango

10:25-10:30  PST

Close & Thank You

Chris Dishman, SVP Global CS, Totango

Register today to watch

Register today

Register Today!

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hosted by:
Kevin O'Came

Katie Yagodnik
Director of Digital Programs and CS Operations at Totango

Kevin O'Came

Vijay Rao
Director of Product at Totango

Kevin O'Came

Do you get overwhelmed when  creating a tech touch program? Or are you looking for ways to perfect your engagement strategy? We have the proven strategies to help you be successful while also personalizing and creating design-inspired campaigns that will immediately increase your engagement rate. 

Join Katie Yagodnik, Director of Digital Programs and CS Operations at Totango and Vijay Rao, Director of Product at Totango to get real life strategies in creating and iterating your tech-touch program. Identify the most important metrics to monitor, best practices for aligning on key goals, and how to combine automated tech touches and compelling email campaigns. Walk away ready to craft the perfect engagement strategy using the recently launched Totango Campaign Editor. 

The webinar will cover how to: 

  • Create designer-level campaigns for your customers
  • Hone in on the top 5 factors for a tech touch strategy
  • Combine automated tech-touches and human interaction for high engagement

Featuring leaders from:

Waystar

Read the transcript

Register today

Register Today!

Watch Now
hosted by:
Kevin O'Came

Katie Yagodnik
Director of Digital Programs and CS Operations at Totango

Kevin O'Came

Vijay Rao
Director of Product at Totango

Kevin O'Came

Want the basics? Review the 2022 Customer Success Industry & Salary Report.

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FEATURING:
Kevin O'Came

Katie Yagodnik
Director of Digital Programs and CS Operations at Totango

Kevin O'Came

Vijay Rao
Director of Product at Totango

Kevin O'Came
Kevin O'Came
Kevin O'Came