Our experience working with over 100 SaaS companies and online businesses has granted us a unique insight into trial conversion trends. Did you know that the best in class SaaS companies have more 3 times greater website to paid visitor conversion than the average benchmark? In this report we answer the question: “what is the typical conversion in SaaS?”. We include average and best in class statistics on:
– Website to (free trial) signup conversion
– Free trial to paying user conversion
– Churn rates during the first 90 days of subscription
– Average monthly churn rates
Without further ado, come get your 2012 SaaS Conversions Benchmark Report!